Dr Arjumand Bilal holds a PhD in English (Linguistics) from National University of Modern Languages, Islamabad. She has an over 15 years of work-experience at national and international institutions in multiple capacities including academia, management, and research. As a certified ELT Practitioner and researcher, Dr Bilal thoroughly enjoys academic research in the fields of Genre Studies, Language Gender, Neurolinguistics, ELT/ESL, and Critical Discourse Studies.